Sprinklr: Unified AI-Powered Customer Experience Management Platform
However, like most technologies, there are many buzzwords that surround it, but not a lot of clarification on what exactly it can do. Empower your customer service teams to deliver consistently delightful experiences across every touchpoint. Discover how Sprinklr can transform your customer insights into powerful business decisions. Because sentiment influences online brand reputation, customer loyalty and purchasing decisions. It offers a real-time window into how customers feel, think, and respond — often revealing insights into traditional metrics like CSAT or NPS. Unlock actionable insights and power critical business decisions with Sprinklr’s AI-first consumer intelligence suite.
When a customer dials your contact center, the IVR system answers the call automatically instead of a live agent. The insights data pipeline automatically ingests data into Sprinklr AI+ and supports scheduled reporting. Since running AI models has cost implications, the pipeline is triggered once every 24 hours, preferably at 12 AM IST.
Sprinklr is a cloud-based customer experience management solution that manages all your social profiles from one single platform. The software helps organizations convert social media into a revenue driver and reduce churn by extensively engaging more clients. The key features include social media management, content marketing, social experience core, website management (first-party experience), paid advertising, and social listening functionalities within a suite.
Enterprises maximize performance and productivity with Sprinklr Social
A common mistake is using sentiment data in isolation without understanding the context. Additionally, failing to integrate sentiment insights across departments limits their strategic impact and value. Real-time monitoring allows brands to identify negative sentiment, proactively communicate and implement mitigation strategies. This helps prevent small issues from escalating into a full-blown crisis. Etsy used a combination of human expertise and AI-powered recommendations (“algotorial” curation) to personalize browsing.
- Cross-functional alignment is key to making sentiment analysis actionable.
- For large enterprises, such high customer expectations are posing new challenges.
- Other key cost drivers include customer support/operations, and sales/marketing both of which are fixed expenses.
Channels
Leveraging smart automation and real-time customer context helps reduce call abandonment rates, increase containment, and lower support costs — all while ensuring more customers are served faster and more effectively. A per Sprinklr, 86% of companies expect to compete primarily based on what is the forex trading secrets and tips of success customer experience. To do so, brands must communicate instantly with consumers who move fluidly across dozens of channels in a personalized way. For large enterprises, such high customer expectations are posing new challenges. Zendesk focuses more on customer care rather than social media management itself.
Brands can track sentiment manually or through AI-powered automation. While manual methods offer depth, automation is essential for scaling insights across millions of data points. The choice between these methods impacts accuracy, scalability and speed of insights.
By harnessing AI to monitor and analyze data from over 30 digital and social channels, Sprinklr provides a real-time, nuanced view of customer sentiment. It surfaces emerging issues, sentiment shifts, and actionable trends before they escalate, helping CX and marketing teams take proactive steps. Whether you’re tracking brand health, benchmarking competitors, or optimizing customer touchpoints, Sprinklr equips you with the intelligence to move beyond vanity metrics. Sprinklr, which was launched in 2009 by tech executive Ragy Thomas, had its mercados financieros NYSE debut on June 23rd. Sprinklr is a huge platform that can cover over 35 social media channels with what seems like endless features.
Step 6: Install a feedback engine, not just a dashboard
- Making them sit through five unrelated options before reaching help erodes customer trust and satisfaction.
- For instance, customers looking for “Return Policy” information during holiday peaks might still hear a default sales-oriented menu, causing frustration.
- In this guide, we’ll explore how interactive voice response is evolving in the age of AI, the challenges with traditional IVR, how modern IVRs solve them, and what implementing a future-ready IVR system looks like in 2025 and beyond.
- Never miss any customer interaction with support for 30+ digital channels and the flexibility to add new channels within weeks.
- Sprinklr offers training to its clients to empower them to take advantage of the platform.
Sprinklr Modern Engagement aims to help businesses become customer-first organizations. Sprinklr provides companies a convenient way to access all their marketing channels in one complete platform. This way, they can take any engagement data and utilize them to build entirely personalized user advertising.
Content and Collaboration Optimization
Encourage employees to share and affirm your brand positioning with an advocacy site featuring exclusive content and experiences — then measure your program performance and optimize with reporting insights. Deliver a positive experience that’s true to your brand — no matter where your customers are digitally. Discover what brings in-store customers back — or drives them away — at everything from individual locations to global regions with real-time feedback that spotlights how customers feel when they meet your brand face-to-face. The world’s leading digital-first, proactive customer experience solution.
It’s a help desk software with major clients like Airbnb, Uber, and Shopify. Its robust analytics capabilities allow businesses to refine campaigns and better understand customer sentiment, while its social listening tools ensure timely responses to customer feedback. And as customer-facing teams, markets, and geographies work together, brands benefit from a unified digital edge. That’s powerful, considering that the digital edge is where every touchpoint happens with customers today. It’s where customers experience a brand, ask questions, and give feedback. It’s where all the risk is, along questrade fx with the greatest sales and growth opportunity.
The undisputed leader in social media management
But for a single platform where you can do all your social marketing and advertising, Sprinklr’s software as a service (SaaS) just might make it worth your dollar bills. If you have even just a basic knowledge of the martech world, you will probably have heard of Sprinklr. It is an industry giant that provides multiple services that is rivaled by the likes of Hubspot. It is a complex, powerful tool that allows companies to manage the customer experience from A – Z.
Sprinklr Social
With aligned teams, smart tools and a commitment to continuous learning organizations can turn sentiment into a true competitive advantage. By replacing multiple point solutions with Sprinklr’s AI-powered social media automation software, Microsoft’s social media managers were able to triage messages with 95% accuracy — and engage with more customers faster. Automate your social media management with industry-leading Sprinklr AI and generate content quicker with the best generative AI capabilities. Ragy Thomas is an American entrepreneur and executive renowned for creating and leading the customer relationship management platform, Sprinklr.
Sprinklr is a unified customer experience management (Unified-CXM) platform. It helps organizations listen to, engage with, and reach customers across various digital channels, including social media, messaging, chat, email, and surveys. It’s commonly used for social media management, marketing, advertising, customer service, and customer insights.